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AI strategy & costsApril 20266 min read

Fine-tune or prompt

Fine-tuning sounds serious. Most of the time, it is money that good prompting saves you from spending.

By Nathan · guinat6 min read

Fine-tuning or prompt: which one for my case?

Prompting, nine times out of ten. Fine-tuning a model sounds professional, but it means data to prepare, training to maintain and a cost that comes back with every change to the model. Before going there, I make sure the need is real and that prompting has genuinely hit its limits.

What does prompting already do very well?

Output format, tone, business rules, examples: the vast majority of needs are handled by good instructions and a few well-chosen examples. It is immediate, adjustable, and it creates no technical debt.

When is fine-tuning genuinely worth it?

In a minority of cases, when prompting hits a ceiling despite every effort. Concretely, three situations justify it.

  • A very specific style or format, required at very high volume.
  • A latency or a cost to compress on a task repeated millions of times.
  • A domain where prompting hits a ceiling despite every effort.

My rule: prompt first, measure, and only fine-tune if the numbers demand it. Nine times out of ten, they don't.

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